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Players 1st & England Golf Partner to Enhance Member Experience

1 min read
Oct 10, 2024

The golfing world is always evolving, and so are the expectations of its members. That’s why Players 1st and England Golf are renewing their partnership, continuing their mission to give golf clubs the tools they need to improve member satisfaction and retention.

Through this collaboration, clubs will get access to free new and exit surveys and subsidized rates for the Member Survey, helping them understand why members join, why they leave, and how to keep them engaged. It’s all about data-driven insights that make a real difference on the ground.

But what’s even better? Over 400 golf clubs across the UK are already benefiting from these surveys, using the feedback to improve their services and ensure long-term success. Matthew Draper, England Golf’s Development and Membership Director, shared how this partnership has made the process of surveying members simple and effective, giving clubs access to live benchmarks and practical insights.

Feedback from the clubs that we work with highlights that the Players 1st platform and dedicated support makes the process of surveying members a simple and effective one, and the access to live benchmarks are a valuable benefit
Matt Draper, Club, County, and Membership Director at England Golf

Why Does This Matter for Golf Clubs?

Clubs are constantly seeking ways to improve member experiences. Whether it's identifying why golfers leave or pinpointing what keeps them coming back, the right insights can drive change. Players 1st’s platform helps clubs collect and analyze this data, making it easier to improve member engagement and satisfaction—ultimately leading to stronger, more connected golf communities.

We’re delighted to continue our relationship with Players 1st as a key driver in our work to support golf clubs nationwide in measuring and improving their member experience, identifying areas of success, and those that are most important to member loyalty and satisfaction.
Matthew DraperEngland Golf’s Development and Membership Director

England Golf is focused on the future of the sport, and with Players 1st in their corner, they're making sure clubs have the resources they need to adapt, evolve, and succeed.

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